The cuffs were grey. Not stained just tired. The kind of fatigue that creeps into white tees, school shirts, uniform collars. If you feel a responsibility & care for garments with a circular fashion mindset, run a boutique laundry, prep vintage stock for resale, or share your kids outgrown wardrobe with friends & neighbours you know this moment: can I brighten it or should I bin it?
Here’s the smarter way to keep clothes in rotation longer without the scorched‑earth approach of bleach. Bleach is blunt, whilst BIORESTORE Super White is precise. It’s built as a non‑bleach laundry whitener that restores brightness by targeting the actual culprits—sweat, sebum (Body oils) and residues while protecting fabric strength.
How Super White whitens (and bleach doesn’t)
With a chlorine‑based bleach Colours fade & fibres become brittle. Super White does the opposite: it targets body oils and sebum using gentle chemistry, so dyes in the colored parts and the strength of the fibres are left intact.Under the hood, Super White uses advanced surfactants to break down sweat‑and‑oil yellowing inside the fibre
Safety and fabric care you can feel
Super White is tested on many different fabric & fibre types, including delicate fabrics . In plain English: whites come back brighter and the fabric still feels like something you want to keep. Sustainability runs through the ingredients, packaging and the process too with a biodegradable liquid, fragrance‑free, and pre‑dosed sachets for consistent results and less over‑pouring.
Best non chlorine bleach for white clothes
If you’re searching for the best non chlorine bleach for white clothes, BIORESTORE Super White is that Alternative:
Here’s a simple, repeatable protocol you can hand to staff or volunteers:
- Dose:1 sachet (40 ml) per ~1.35 kg.
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Cycle:
Light yellowing: 40 °C for ≥60 min.
Heavy yellowing: Run a Whites/Heavy/Hot programme for a deeper, fibre‑level clean. - Dry: Tumble or line‑dry per care label.
- Maintain: wash as per usual
Note: Super White reverses yellowing from body oils & deodorant. It’s not a general stain remover for tannins/colour dyes (wine, grass). Pre‑treat those separately, then whiten
For boutique laundries & resale teams: small upgrades with big wins
- A simpler SOP: Pre‑dosed sachets standardise training, reduce re‑washes, and keep chemical exposure low for staff.
- Broader garment eligibility: Because Super White is delicate‑safe and works on all fibre types, a single whitening protocol covers mixed intakes - from cotton poplin shirts to embroidered dresses.
- Two‑step renewal for cotton classics: If a white cotton piece looks tired because of pilling, run BIORESTORE Cotton first to de‑pill and revive surface brightness, then follow with Super White for the deep de‑yellowing. Order matters: Cotton then Super White.
- Optional finishing touch: In a later load, treat stock with BIORESTORE Textile Conditioner to lift drape, reduce creasing and maintain absorbency especially good for towels and shirting headed to retail. (Use separately; it’s an additive finish, not a cleaner.)
Quick answers your clients may ask
Is Super White a “laundry whitener without bleach?
Yes. It’s a non‑bleach laundry whitener and a non‑chlorine bleach alternative that restores white without oxidative fibre damage
Will it lift deodorant shadows under the arms?
The deodorant stains are a result of sweat reacting with the deodorant and here we have mixed results, for most of the cases it removes those completely while in other cases it reduces the intensity of those stains.
Can I use it on mixed whites (cotton with elastane, lace trims, printed labels)?
Yes, works with all fibre types . Always follow the dosing and cycle guidance.
How often should we run a Super White cycle?
Use once in a while, only when needed to restore; maintain with cool, regular washes between treatments
Super White a summary
Super White delivers results. Whites look like themselves again- clean, bright, confident - without sacrificing the strength, feel or details that make a garment desirable in the first place. For circular fashion advocates, boutique laundries, and the resale community, that’s the whole point: keep pieces in play & out of landfill. Choosing the correct Laundry Whitener means you don’t toss it, you revive & restore it.
Notes & recommended pairings
- BIORESTORE Cotton - run before Super White on pilled cotton to renew hand‑feel / visual brightness, then use Super White to brighten whites.
- BIORESTORE Textile Conditioner - run as a separate load after a Super White wash to improve the softness, drape, crease recovery while maintaining water absorbency.
